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Craft Men

Craft Men Craft is the perfect brand for sporty men. The products are stylish, but are specifically developed for optimal comfort while exercising. The brand sells clothing for three sports categories: cycling, cross-country skiing, and running. Throughout the development process, the consumer's needs are central. For example, Craft looks at the way the consumer practices their sports, so that the perfect clothes can be developed.

Craft Men

Craft has three collections in circulation for different types of athletes. For example, there is the Elite collection, for the athlete who strives for professional status, or for sportspeople who strive for the best. There is also the Performance Collection for the athlete who trains several times a week and lives for their sport. Lastly, the Active Collection is for those who do sports as a hobby.